Your CRM, Automatically Updated
Sync every booth contact to HubSpot or Microsoft Dynamics 365 — with campaign attribution, lead scoring, and zero manual data entry.
The Post-Event Data Problem
Your team captures dozens of leads at a trade show. Then you fly home, and the real work begins: manually entering contacts into the CRM, copying notes from spreadsheets, trying to remember who was a hot lead and who was just browsing. Most teams take 1-2 weeks to get trade show contacts into their CRM — by which time the leads have gone cold.
Even worse, the attribution is lost. Marketing can't tell which event generated which pipeline. Sales doesn't know which campaign a contact came from. The trade show investment becomes impossible to measure.
How Trade Show PRO Solves It
Trade Show PRO syncs contacts to your CRM automatically via a background queue. Each contact arrives with the right campaign attribution, lead source, priority level, and follow-up notes — no manual entry, no lost context. Configure CRM settings per event, link to existing campaigns, and let the system handle the rest.
Key Capabilities
HubSpot Integration
Create or update contacts in HubSpot automatically. Marketing events are created for each trade show, contacts are marked as attended, and campaign linking connects leads to your existing HubSpot campaigns.
Microsoft Dynamics 365
Sync contacts to Dynamics 365 with automatic campaign creation, campaign response tracking, and full attribution. Contacts arrive with lead source, priority, and follow-up notes attached.
Campaign & Event Attribution
Every synced contact is tagged with the event they were captured at. The event_connections property tracks attendance across multiple trade shows — appended, never overwritten. Lead source and lifecycle stage are set automatically.
Per-Event Configuration
Enable or disable CRM sync per event. Choose which CRM to sync to, link existing campaigns, set custom lead source labels, and configure whether to overwrite existing contact data or preserve it.
Why It Matters
Time-to-follow-up is everything. Research shows that leads contacted within 24 hours are 7x more likely to convert. With automatic CRM sync, your sales team can start follow-up the same day the trade show ends — with full context on every conversation.
Attribution closes the loop. When every contact is tagged with the event that generated them, marketing can measure true ROI per trade show. No more guessing which events are worth the investment.
Related Features
Ready to transform your next trade show?
Get started with Trade Show PRO — free to try, flat fee per event.
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